AI Is Getting Cheaper — Fast. Here's the Data.

Every few months I get asked the same question: "Is AI actually getting cheaper, or is that just hype?" The answer is: yes, dramatically, and faster than almost any technology in modern history. Here is the data, plotted two ways.

Chart 1 — How many tokens you get for $1

In 2020, one US dollar bought you about 17,000 tokens (roughly 12,000 words) of the best AI model available (GPT-3). Today, one dollar buys you 800,000 tokens on GPT-5. That is ~48× more AI per dollar in six years.

In 2020, one dollar bought you about 17,000 tokens of the best AI (roughly 12,000 words). Today, one dollar buys 800,000 tokens — ~48× more AI per dollar in 6 years.

Green bars get taller each year because you are getting more output for the same money. Growth charts feel intuitive in a way that price-declining charts do not — so this is usually the version I lead with.

Chart 2 — How much 1 million tokens costs

The flip side of the same coin. A million tokens of the best AI cost $60 in 2020. Today the same workload costs $1.25 — roughly 50× cheaper.

Flip side of the same coin: a million tokens cost $60 in 2020, now costs $1.25 — ~50× cheaper. Faster price decline than computers, electricity, or solar ever managed.

For context, that rate of price decline is faster than:

• Computers (Moore's Law doubling cost-performance every ~2 years → ~8× per 6 years)
• Solar panels (~10× cheaper per decade)
• Electricity, cars, steel, aluminum — pick any major industrial technology, AI is beating it.

The data

Year	Best AI model	Price / 1M tokens	Tokens per $1	vs. 2020
2020	GPT-3	$60.00	~17,000	—
2023	GPT-4	$30.00	~33,000	2×
2024	GPT-4o	$5.00	200,000	12×
2025	GPT-5	$1.25	800,000	48×
2026 (today)	GPT-5 / Claude Opus 4.7	$1.25 – $15	67,000 – 800,000	4× – 48×

Why this matters for builders

The "cost per token" line does not feel revolutionary until you realise what it unlocks. At $60/1M you think twice about letting a user ask a question. At $1.25/1M you stop thinking about cost entirely and start asking "what if I ran 100 AI calls per user action?" — which is exactly how modern AI agents work.

The product patterns of 2026 (autonomous agents, document-heavy pipelines, real-time reasoning loops) were simply uneconomic in 2023. They are routine now because the floor fell out from under the price. And it is still falling.